As mentioned, I waited until I went to America to buy a lot of the make-up I had my eye on. Benefit's latest mascara Roller Lash was one of the products on my list! For the past few years I have generally stuck to using Benefit They're Real! mascara. I still love this product but at the moment Roller Lash is a clear winner for me. I will explain why below...
Packaging
The Roller Lash packaging is very fitting with the name. It can only be assumed that it was given the name "Roller" because it curls the lashes & the use of rollers is a very traditional method so it has a very vintage retro feel with it's cute pink & silver diamond check design on the top & diamond cut out edges along the sides. There is also silver sparkly stars down the sides. The general appearance of the packaging very cute, girly & as mentioned retro. I love it!
The mascara itself is consistent with the packaging - colour, font etc. It has a pink rubber grip handle with diamond cut outs. This is comfortable to hold & has good grip. Below the handle on the main part of the mascara, there is a band that looks like the traditional hair rollers used for perming/curling hair so again this is very fitting with the name & theme of the mascara.
Overall, the packaging & design of the mascara is very well thought out & consistent. Benefit obviously have a very good, creative design team!
Application
For me it is the applicator that makes the mascara so great. It has 2 edges, a straight edge & a curved edge. The straight edge I find is perfect for elongating the bottom lashes while the curved edge hooks around the lashes & really push the top lashes up & curl them.
My lashes are really long & generally thick so usually I have to curl my lashes & then use mascara & even then they drop back down after a while. This mascara really makes my bottom lashes look long which I love because it makes your eyes look really doll-like. Because the mascara curls your lashes upwards it makes your eyes seem more awake & open, again this is another reason why it gives a big doll eye effect. If you wear a nude liner on the bottom water line of your lashes this really makes your eyes pop! The generally look kind of reminds me the classic Twiggy look (but that might just be me!).
Before
After
Overall, this mascara is a definite winner for me! I will be trying to find some similar disposable brushes to use on my clients because it really is an amazing mascara! I have been wanting a mascara that makes my lashes look really long, thick & keeps them up so my eyes look bigger & this mascara ticks all these boxes. I'm sure it will be a favourite of mine for a long time. When I find a good product I tend to stick with them!
Thank you for reading my blog! GET BUYING ROLLER LASH! You really won't regret it! If you have any questions or generally comments please feel free to comment or message me!
Emma x
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